Glossary
Instagram DM Automation
Using software to automatically reply to Instagram Direct Messages based on rules or AI.
Full definition
Instagram DM automation uses the official Instagram Messaging API (only available for Business and Creator accounts connected to a Facebook Page) to send and receive DMs programmatically. Common automations: greet new followers, reply to comments with a DM, qualify leads, take appointments, send product info. Fiko supports full DM automation with AI replies, workflows, and booking flows.
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